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Amplify Your Sales & Marketing

Build connections, create free offers, & learn how to sell without feeling sales'y!

Total Module time: 13 hours 16 minutes
LESSON 1 | LESSON TIME: 1 HOUR 25 MINUTES

How to Package, Price, & Pitch Your Service-Based Offers

In this Masterclass you’ll learn:

  • How to switch from and hourly pricing model to a retainer or package pricing model
  • What should and should not be included in your packages for high-value offers
  • How to implement three tier pricing and why this is the best pricing model
  • Best practices for pitching and close the sale on a Zoom call
MEET YOUR MENTOR

Cassie Torrecillas

Shay Brown | COO, Co-Founder of Bucketlist Bombshells

Shay Brown is the COO and co-founder of Bucketlist Bombshells, a multi-million dollar business education company for the next generation of female entrepreneurs. Having built a thriving community of more than 150,000 women around the world, the Bucketlist Bombshells Academy® teaches foundational business skills and provide a step-by-step roadmap to create and run an online service-based business. They are also the creators of the Bucketlist Bombshells Collective® business-growth membership & community for female business owners.

Bucketlist Bombshells has been featured by Forbes, CNBC and Greatist for paving the path to remote work for millennial women through entrepreneurship — even before the world adjusted to remote work during the Covid-19 pandemic.

Connect with Shay:

🔗 CONTENT BUNDLE: THE PACKAGE, PRICE, & PITCH WORKBOOK
LESSON 2 | LESSON TIME: 1 HOUR 3 MINUTES

How to Create Free Offer Funnels that Convert Website Visitors into Paying Customers

In this Expert Panel you’ll learn:

  • How to create free offers that speak to your target audience
  • How to set up completely automated sales funnels that take your customer on a journey from Free Offer to Paid Product
  • What type of free offer to create that will get your audience to opt-in
MEET YOUR MENTOR

Cassie Torrecillas

Paige Brunton | SquareSpace Website Design Expert and Founder of Square Secrets Business

Paige Brunton is a SquareSpace Website Design Expert and Founder of Square Secrets Business and many other online courses that help website designers go from 4-figure months to 5 or 6 figure months! Achieving over $2 million in course sales from her expertise is marketing and sales funnels she is the go-to mentor for entrepreneurs looking to grow a successful business online. As a Website Design Expert and Course Creator, Paige is dedicated to helping you uplevel and ditch the 9-5 to build successful, fully booked-out web design businesses for more financial, locational, and scheduling freedom!

Connect with Paige:

Website: https://paigebrunton.com

Youtube: https://www.youtube.com/c/PaigeBrunton

MEET YOUR MENTOR

Cassie Torrecillas

Steff Ho | Tech & Systems Specialist and Sales Funnel Expert

Steff Ho is a Tech & Systems Specialist and Sales Funnel Expert, she is the Owner of Tea Break Digital where she offers virtual business support for creatives, coaches and course creators. She has strategized and implemented countless tech funnels and created customer journey flows that lead to a 30% increase in conversions. She specializes in Email Marketing Funnels, Free Offer Funnels, and Product Ladder Funnels.

Connect with Steff:

Website: https://www.teabreakdigital.com

Instagram: https://www.instagram.com/bysteffho/

LESSON 3 | LESSON TIME: 1 HOUR 4 MINUTES

Using Unique Sales Strategies to Boost Revenue and Overcome Your Fear of Selling

In this Expert Panel you’ll learn:

  • How to use out of the box sales strategies to increase your revenue
  • The fear of selling and how we can overcome that
  • How we can increase our conversions rates and boost our monthly revenue
  • How to start increasing your conversion rates, pushing yourself outside your selling comfort zone, and open yourself up to trying to new ways of selling

MEET YOUR MENTOR

Cassie Torrecillas

Jade Jemma | Sales Strategist & Mentor

Sales Strategist & Mentor for entrepreneurs. Not just any entrepreneurs – Jade works with the changemakers, the trailblazers, the pioneers and the lightworkers, all who are making waves in their industry and helping to make the world a better place. Jade helps entrepreneurs just like you to grow and scale their business (in ways that feel good to you and always while prioritizing your wellbeing and happiness).

Connect with Jade:

Website: https://www.freedomzest.com/

Instagram: @freedomzest

MEET YOUR MENTOR

Cassie Torrecillas

Rose Radford | Creator of the Millionaire Girl Next Door®

Rose Radford, the creator of the Millionaire Girl Next Door®, is a former McKinsey Consultant turned Digital CEO, trusted industry-leading Coach, and host of the Grow to CEO™ podcast. She has spoken on the TEDx stage and has been featured in Forbes, US News, and BossBabe, among others. Since building a 7-figure location-independent business in a few short years, Rose discovered that only 12% of female-led businesses ever reach 6-figures. In fact, the income gap between female- and male-led businesses is even wider than the gender corporate salary gap…!

Armed with this information, a background in strategy, and experiencing her own struggles with creating and receiving the income she desired, Rose has made it her life’s mission to financially empower women. Before taking the leap to start a global coaching company helping women entrepreneurs, Rose worked in Kenya supporting new entrepreneurs in creating businesses with minimal resources, then went on to serve CEOs and leaders within global companies and Government to help them solve their most complex problems as a Strategy Consultant at McKinsey & Co.

Her debut book is due out in June 2023.

Connect with Rose:

Website: https://www.roseradford.com/

Instagram: @iamroseradford

LESSON 4 | LESSON TIME: 1 HOUR 23 MINUTES

How To Write Emails That Turn Lurkers into Buyers: What To Say, When To Send, and How to Sell Without Being Sales-y

In this Masterclass you’ll learn:

  • The art of storytelling and how to write long-form copy that speaks to your target audience through their inbox
  • How to create a “lead nurture” email sequence to guide your leads on a journey with a purpose or goal
  • When and where to engage your audience and convert your leads without being “sales-y”
  • Plus! Copywriting mistakes to avoid and what to do instead!
MEET YOUR MENTOR

Cassie Torrecillas

Kelsey Formost | Copywriting Expert, Marketing Educator & Mental Health Advocate

Kelsey Formost is a copywriting expert, marketing educator & mental health advocate who helps entrepreneurs find their voice & write words that sell (without being sales-y).

She’s been featured in Business Insider, AdAge, Glamour, Refinery29, Boss Babe & more. She’s also an experienced public speaker chosen for some of the country’s top marketing events like like Hubspot’s “Inbound” and SXSW (South By Southwest). Kelsey was recently named a ‘Rising Star’ by industry leader ‘Talking Influence’ on their coveted “Influencer Top 50” list of the 50 most influential persons in influencer marketing.

Kelsey’s easy-to-understand teaching style has helped take struggling businesses to six figures and beyond, but that’s not really what’s important. Kelsey’s mission is to de-mystify the process of communicating with an online audience, helping people feel empowered and inspired every time they need to write or speak about their business (and also, yeah, make more money in the process).

Connect with Kelsey:

LESSON 5 | LESSON TIME: 54 MINUTES

Finding & Landing Clients Without Using Social Media

In this Expert Discussion you’ll learn:

  • How you can find new ways of landing clients when you feel like you’re in a plateau in your business and are looking for higher levels of growth
  • How to create referral systems
  • How to build an agency style model to allow for you to bring in more than just the amount of clients your 1:1 time has the capacity for
MEET YOUR MENTOR

Cassie Torrecillas

Shayah Reed | Owner of Virtuwell Balance

Shayah is the owner of Virtuwell Balance, a creative design and marketing agency helping heart-led businesses grow their revenue and increase their impact. Shayah has been operating Virtuwell Balance remotely since 2019 and expanded to a team of 6 while traveling and living in Thailand, Bali, Vietnam, Nicaragua, and Guatemala. Shayah is also a yoga teacher and has a passion for holistic wellness. She loves talking about the digital nomad lifestyle and inspiring others to actively create a life and business they love!

Connect with Shayah:

LESSON 6 | LESSON TIME: 1 hour 9 MINUTES

How to Build and Nurture Client Relationships & Create Raving Fans

In this Expert Panel you’ll learn:

  • How to build and nurture client relationships and create raving fans
  • How to create client onboarding, off-boarding, testimonial & referral systems
  • How delivering above and beyond customer service that leaves your clients and customers raving is so important to your business success
  • How to start driving more word of mouth traffic this expert panel is for you!
MEET YOUR MENTOR

Cassie Torrecillas

Chynna Benton | Online Business Manager

Chynna Benton is an Online Business Manager for creative entrepreneurs, allowing her clients to focus and work in their zone of genius while she takes the day to day operations of their businesses off their hands.

Chynna has single handed managing all of the hiring systems, client onboarding and offboarding processes, as well as been the right hand woman to high level executives. All leading to above and beyond client retention rates and raving reviews for her clients.

Connect with Chynna:

MEET YOUR MENTOR

Cassie Torrecillas

Katie Wunderink | Client Relationship and OnBoarding Systems Expert

Katie Wunderink is a Client Relationship and OnBoarding Systems Expert, working with multi-million dollar businesses in the education and finance industries. She has spear headed the creation and foundation for systems and processes that delight, engage, and retain her client’s customers.

Katie lives on her family’s corn & soybean farm in Northwest Indiana with her husband Brian. When she isn’t working, you can find her enjoying an outdoor run with her golden retriever Luna, cuddling with the cutest barn cats, or indulging in some Mexican cuisine.

Connect with Katie:

LESSON 7 | LESSON TIME: 58 MINUTES

Turning Website Lurkers into Leads & Customers

In this Expert Panel you’ll learn:

  • How you can find new ways of using your website to connect and convert your website traffic.
  • How to implement website conversion optimization
  • How to build a genuine connection through the screen

MEET YOUR MENTOR

Cassie Torrecillas

Dani Cervantes | Founder & Web Designer behind WanderSouls Creative

I’m Dani Cervantes, the founder and web designer behind WanderSouls Creative. I started my business in 2019 with the mission to help and empower women business owners through one of my passions: web design. Today we have helped more than one hundred women launch their online homes through our custom web design services and DIY website templates. I am passionate about helping and supporting women build the life and business of their dreams through building high-converting websites and business coaching as well. I believe in living not a good life but an extraordinary one and that is reflected in everything we do here at WanderSouls Creative

Connect with Dani:

MEET YOUR MENTOR

Cassie Torrecillas

Amberley Yee | CEO and founder of Rise and Design Studio

With a background in revenue analysation, strategic design lover Amberley Yee, CEO and founder of Rise and Design Studio, is a brand and website designer for health and wellness service providers. She built her business from the ground up and uses her background to her advantage in order to design high-converting websites that attract more clients and increase revenue. She is currently living her dream, running her own business whilst travelling the world and is passionate about helping other women live their dream lives too.

Connect with Amberley:

LESSON 8 | LESSON TIME: 1 HOUR 13 MINUTES

How to Land Media Features To Gain Exposure and Position Yourself As An Expert In Your Industry

In this Masterclass you’ll learn:

  • What PR is and how it works to amplify you and your business
  • The key differences between PR and Marketing
  • Why PR is oh so important for your brand and credibility
  • The PR myths, why they aren’t true, and how you can execute your own PR
  • Plus! How to make your brand irresistible to media contacts
MEET YOUR MENTOR

Cassie Torrecillas

Lydia Bagarozza | Publicist and PR Strategist

Lydia Bagarozza is a sought after Publicist and PR Strategist who supports purpose-driven brands in the coaching, mentorship, health and wellness, and eco-conscious spaces. Throughout her career, she has spearheaded countless PR campaigns for some of the world’s top talent in the music industry as well as brands in the beauty, fashion, and lifestyle categories. After a self-development journey in her mid-20s, she started her own PR business dedicated to securing features for the conscious-minded brands that she connected with most.

Today, she drives exposure for these brands, and also offers online programs which teach entrepreneurs how to be their own publicists. Her clients are frequently seen across media giants like Forbes, Oprah, Well+Good, mindbodygreen, Byrdie, ELLE, and New York Magazine.

Connect with Lydia:

🔗 CONTENT BUNDLE: YOUR IRRESISTIBLE BRAND BUNDLE
LESSON 9 | LESSON TIME: 1 HOUR

Become a Micro-Influencer: How to Organically Grow Your Audience on Social Media

In this Masterclass you’ll learn:

  • How to leverage being a “micro-influencer” (having less than 10k followers) to increase your ROI in your business
  • The #1 thing you need to convert your social media followers into paying clients
  • How to batch an entire MONTH of content in less than 5 hours!
  • How to show up & be seen as a leader in your industry
MEET YOUR MENTOR

Cassie Torrecillas

Carly Hartman | Marketing Consultant

Carly is a Marketing Consultant, Talent Manager, Motivational Speaker, Lifestyle Blog Coach and Website Designer. She has been an entrepreneur since the age of 17 and currently has 3 businesses. During the day she trade stocks, coaches her clients, manages accounts and gets sponsored deals for her celebrity clients. During the nights she creates courses for you to grow your micro-influence and get paid to do so. And on the weekends, she travels and speaks at events where she gets to meet you in person!

Carly loves showing people how to discover vision for their lives, practically take steps to believe in themselves and, of course, make their dream become reality. In whatever area of help you are needing, from social media, to public speaking, to coaching, to blogging, to creating online courses and more, she is passionate about making your dream(s) come true!

Connect with Carly:

🔗 CONTENT BUNDLE: GET SEEN & GET BOOKED: ORGANIC SOCIAL MEDIA BLUEPRINT
LESSON 10 | LESSON TIME: 59 MINUTES

How To Drive More Leads, Sales, & Brand Awareness Through Linkedin

In this Masterclass you’ll learn:

  • The 6 steps to creating your winning profile (how to stand out)
  • How to get noticed with your content (3 types of content that are working well on the platform RIGHT NOW)
  • How to create quality connections to fill your pipeline (how to build relationships on LinkedIn without being spammy or sleazy)
MEET YOUR MENTOR

Cassie Torrecillas

Lindsay Mitrosilis | Founder & Lead LinkedIn Strategist at Mitrosilis Consulting

Lindsay Mitrosilis is a LinkedIn agency owner and lead strategist for impact-driven entrepreneurs, executives, and leaders looking to leave a legacy that inspires others. She helps these individuals add LinkedIn to their marketing and lead generation toolbox so that they can achieve their business goals around brand awareness, sales, retention, and recruiting. Her goal is to help you win by leveraging the most powerful business platform out there…LinkedIn!

Connect with Lindsay:

LESSON 11 | LESSON TIME: 1 hour 2 minutes

How to Build Connection on Social Media While Maintaining Your Personal Boundaries

In this Expert Panel you’ll learn:

  • How you can show up on social media, be seen and be visible to create connections with your followers while still maintaining your personal boundaries
  • If you’re worried about “oversharing” on social media or how to maintain a balance between sharing about your personal life & your business (what type of content should you be sharing?), this expert panel is for you.

MEET YOUR MENTOR

Cassie Torrecillas

Nadalie Bardo | Pinterest Expert & Founder of #PinPopular

Nadalie Bardo is a Pinterest Expert & Founder of #PinPopular. For the last 5 years, she built her personal development blog, It’s All You Boo’s authority, and reach for free with just Pinterest and SEO. Achieving 1M views on Pinterest since her very first month, Nadalie organically grew her email list to 13K subscribers and has 1000s of happy customers. As a Pinterest x Blogging Coach, Nadalie is dedicated to helping bloggers, course creatores and service based entrepreneurs achieve their goals of more traffic, more subscribers, and more sales.

Nadalie is also the creator of the Slay Your Goals Planner, the only planner dedicated to helping you actually achieve your goals.

Connect with Nadalie:

MEET YOUR MENTOR

Cassie Torrecillas

Michelle Kuan | Social Media Strategist & Owner of MLK Media

Michelle Kuan is a Social Media Strategist & Owner of MLK Media. Michelle has worked in the marketing industry for 6+ years before starting her own Social Media Strategy business. She knows the importance of establishing a strong brand presence, especially in this digital world. She developed a formula that aims to build brand awareness, increase customer loyalty, and generate new leads. No more worrying about digging for fresh content, engaging with your audience 24/7 or figuring out how to optimize your posts.

Connect with Michelle:

LESSON 12 | LESSON TIME: 1 hour

Finding Your Voice & Visibility Through Podcasting & Youtube

In this Expert Panel you’ll learn:

  • How to use podcasting and youtubing to increase your visibility and audience reach
  • How to create a unique brand voice to stand out in a crowded landscape
  • How you can confidently show up as a leader and expert in your industry to share your voice, unique perspectives, and hold interesting discussions to increase your like, know, and trust factor with your audiences

MEET YOUR MENTOR

Cassie Torrecillas

Jenny Suneson | Podcast Strategist and Coach

Jenny is a Podcast Strategist and Coach who helps business owner successful launch and market their podcast. She coaches her clients and podcast service providers to create profitable + sustainable podcast management businesses so that they can spend more time doing what they love.

Connect with Jenny:

MEET YOUR MENTOR

Cassie Torrecillas

Sumaya Paino | Youtube Marketing Strategist

Sumaya is Youtube Marketing Strategist who spends her time helping content creators in bringing their Youtube Channel to the next level. Working as a full-time social media manager while studying for a degree in Business Marketing she founded Sumaya Socials with a goal to help content creators in maximize their revenue using the Youtube platform as well as coach them through launching their own Youtube businesses.

Connect with Sumaya: